Justyna Mysior fashion stylist art director educator

Fashion editorials

The Art of Choosing

We are living in the world where people are frequently confronted with choice. Greater choice gives people a sense of freedom and satisfaction. But very often the multitude of choice evokes the confusion and negative emotions.

My idea to present the subject was to create 5 pairs of fashion images which show the moment before and after taking a decision.

concept/styling/production

for huf magazine

SEARCHING FOR THE SELF

The act of searching is a fundamental activity in life. Usually when we look for something we imagine and create the picture of what we anticipate. We look for things that we have lost, for things that we desire or we look with ambition to achieve something.

concept/styling/production

for basic magazine

Self-realisation and development
The essence of self-realisation is the awareness that we are the authors of our existence and we are responsible for it. The process of self-realisation often emerges through the intentional or unconscious decisions we make in our life; by evaluating our decisions we confront the results of our choices, our satisfactions and disappointments, the pleasant and the difficult situations we created for ourselves.

Correlation between the environment and the self
Searching for the self should not take place in isolation; we should explore our relationship to and our interaction with the world and our surroundings. Changes made in ourselves mean changes in these interactions, and changes in the world evoke changes in our behaviour. It is important to be a participant in the world with the ability to see our own footprints in life.

breaking the ice

The fashion story captures a moment of the Spring solstice – winter nostalgia and longing for warmth and sun. The juxtaposition of raw materials and vintage props (wooden skis, sledge, skates) with flower patterns and sheer fabric indicate the specific time of year where we are craving the spring to blossom but the coldness keeps stagnation in the air.

concept/styling/production

for kaltblut magazine

A FINE VINTAGE

styling

for wed magazine

THE LIVING GODS OF HAITI

promotional photoshoot

for a singer rebekah dobbins

styling

Ikebana

concept/styling

DISRUPTIVE INNOVATION

‘The disruptive innovator is an outsider, who creates a product or service for the non-existing consumer in a non-existing market for almost no profit’;

following Clayton Christensen i created three outfits out of white paper doyleys, anti-slip mats and bin liners as a way of visually presenting the key ideas of disruptive innovation theory. The inexpensive materials and imprecise cuts and stitching of these dresses illustrate the low cost and the low-quality characteristic of a new disruptive product. The choice of white - like a tabula rasa, symbolises the opportunities to upgrade and improve the new product.

concept/styling/production